EFMD Case Writing Competition
The BTM Center supports and sponsored several editions of the yearly EFMD Case Writing Competition in the category "Bringing Technology to Market". This category welcomes cases featuring current and future challenges of industrial companies in global B2B markets and their strategies to remain competitive. Cases can focus on industrial companies:
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introducing digital-based solutions
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going global
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implementing innovative business models
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sustaining a quality leadership position
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fighting low-cost competition.
To find out more about the competition, please follow this link.
Winners of the BTM Case Writing Competitions
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BTM Winning Case at EFMD 2020
“SAM 100: Will Construction Robotics Disrupt the US Bricklaying Industry?”, written by Dominique Turpin, IMD - Institute for Management Development, CH, Douglas Quackenbos, University of South Carolina, US, and Martin S. Roth, University of Charleston, US
Read the executive summary here
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BTM Winning Case at EFMD 2019
“TOMTOM: Mapping the Course from B2C to B2B,” written by Steven Sweldens, Stefano Puntoni, Niela Kleinsmith, and Tao Yue, Rotterdam School of Management, Erasmus University, NL and Matthieu Campion, formerly at TomTom Automotive
Read the executive summary here
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BTM Winning Case at EFMD 2018
“Evaluating the Cognitive Analytics Frontier”, written by Adam Pah and Alanna Lazarowich, Kellogg School of Management, US
Read the executive summary here
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BTM Winning Case at EFMD 2017
“First Solar”, written by Neil Thompson and Jennifer Ballen, MIT Sloan School of Management, US
Read the executive summary here
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BTM Winning Case at EFMD 2016
“GE China Technology Center: Evolving Role in Global Innovation”, written by Haiyang Li, Rice University, US and Rebecca Chung, Rebecca Chung Research Translation and Consultancy, CN-CH
Case published by Ivey Publishing, Product No.: 9B15M099
Read the executive summary here