Information on data protection and data security at the ESMT European School of Management and Technology GmbH
March 15, 2019
Data privacy is of utmost importance to ESMT Berlin and we have taken the appropriate technical and organizational measures to guarantee the utmost security of your data. This enables us to ensure compliance with the legal regulations in Germany. Data protection regulations require that we handle user data properly and for a specific purpose. We will not use user data for purposes other than those stated. We would like to inform you here how we handle your personal data when using our website.
ESMT Berlin is subject to the provisions of the European General Data Protection Regulation (GDPR), the Federal Data Protection Act (BDSG), and the Telemedia Act (TMG). We have taken appropriate technical and organizational measures to ensure that the regulations on data protection are followed.
2. Contact information
ESMT European School of Management and Technology GmbH
Tel.: +49 30 212 31 0
Further details can be found in the imprint.
3. Data protection officer
PwC Cyber Security Services GmbH
Kapelle-Ufer 4, 10117 Berlin
4. Handling of personal data
Personal data is any information relating to an identified or identifiable person; identifiable is an individual person who can be identified directly or indirectly, in particular by assignment to an identifier such as a name, an identification number, location data, an online identification or one or more special characteristics.
5. Collected data, purposes of data processing, and legal basis
Each time a user accesses an ESMT Berlin page and each time a file is retrieved, data about this process is stored in a log file. Depending on the access protocol used, the log data record contains information with the following contents:
IP address of the requesting computer
Name of the requested file
Date and time of the request
Access methods / functions requested by the requesting computer
Access status of the web server
URL from which the file was requested
Operating system and browser type or settings.
No user profiles are created, in which IP addresses and personal data are linked. Anything to the contrary shall only apply insofar as this is stated separately in this data protection declaration.
The stored data is used exclusively for purposes of identification and tracking of unauthorized access attempts / access to the web server, as well as for statistical evaluations such as visitor numbers and page popularity. Only authorized employees of ESMT Berlin carry out the evaluation.
As part of your visit to our website, we use so-called “cookies”. These are small text files our web application stores on your computer so that we can identify your Internet browser when you visit.
The popular Internet browsers are set so that they automatically accept cookies. You can de-activate the setting or set your Internet browser so that it informs you if cookies are used and you will be notified as soon as cookies are to be placed. The data retrieved by cookies is not used to identify you personally.
Permanent cookies are stored on your computer for 100 days and are used to enable you to use our website as comfortably as possible even after your current visit. We use them for displaying individual content to you.
If you do not wish to permit permanent cookies you can de-activate them in your browser. Please refer to the help function in the menu bar of your browser for details on how to proceed. The deactivation of permanent cookies has no influence on the usability of our website.
Session cookies are stored only until you close your current browser session on your system. They serve to enable you to use our services without restriction for your current visit to our site. This data is anonymized so that you cannot be identified personally. If you do not wish to allow session cookies, you can deactivate them in your browser.
Please find further information on this process in the help function of the menu bar of your browser. By deactivating session cookies, we cannot guarantee that you will be able to use all of our services without restriction.
7. Web analysis / Google Analytics
This website uses Google Analytics, a web analytics service provided by Google LLC., Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, if IP anonymization is activated on this website, Google will reduce your IP address within Member States of the European Union or in other states party to the Agreement on the European Economic Area beforehand.
Full IP addresses are transmitted to a Google server in the USA and shortened there only in exceptional cases. Google will use this information on behalf of ESMT Berlin in order to evaluate visitors’ use of the website, compile reports on website activities, and provide other services related to the use of the website and the Internet to ESMT Berlin. The IP address provided by your browser in the context of Google Analytics is not combined with other data of Google. You may prevent cookies from being stored on your computer by changing the relevant setting in your browser software.You may prevent cookies from being stored on your computer by changing the relevant setting in your browser software.
In addition, you can prevent the data recorded by the generated cookie and relating to the use of the website (including your IP address) from being transmitted to Google as well as the processing of this data by Google by downloading and installing the browser plug-in available here.
Please note that the code "anonymizeIp" has been added to Google Analytics on this website to ensure anonymous collection of IP addresses (so-called IP masking).
Google Data Studio
On the legal basis of Art. 6 paragraph. 1 f) GDPR (legitimate interest in the aggregated analysis of the use and continuous optimization of this website) we use an additional data management tool from Google Analytics - Google Data Studio - for the visual creation of user-defined reports and interactive dynamic dashboards for internal purposes. We use data from Google Analytics and no other data sources. The data is processed by Google on behalf of ESMT. The web-based tool is accessed via a browser and Google Analytics is directly connected to the Google Data Studio via an interface. Further information about Google Data Studio can be found here.
This website uses Matomo, a web analysis tool that runs on a server operated by ESMT Berlin.
We support “Do Not Track”
The "Do Not Track" function (abbreviated "DNT") is a privacy setting that can be set in most web browsers. Our website supports this function. If you have DNT turned on, your use of the site will not be used for usage analysis. Functional cookies, which we need for the provision of our services (e.g. registration), will continue to be set.
Analysis program: RegioHelden
ESMT uses advertising services provided to us by RegioHelden GmbH, a part of Ströer Media Deutschland GmbH. RegioHelden as our processor collects certain information that relates to our interactions with you and is explained here.
Our campaigns provide us with the following data:
- Phone numbers for incoming calls (the last four digits are anonymized)
- Email addresses entered, name (optional for the person filling in the phone number)
- Date, time and, if applicable, duration of the contact
- Furthermore, the referrer URL (origin website), the browser type and the anonymized IP address are collected.
If you would like to unsubscribe from the RegioHelden tracking, please click opt-out.
Our website is supported by the technology of plista GmbH, Torstraße 33, 10119 Berlin. This technology enables us to measure and improve the effectiveness of our advertising activities and compensate our advertising partners accordingly.
Therefore, plista evaluates information about the usage behavior of our website/app users who have previously viewed one of our advertisements. Such usage data is collected by plista via cookies and is combined with a random identifier (cookie ID) or transmitted by us to plista together with an advertising ID, such as IDFA and others (in mobile app environments).
8. Links to other websites and social networks
Hyperlinks to various offers by third-party providers, such as social networks, may be integrated in our website in order to allow our users to quickly access the latest information and communicate easily. If you follow these hyperlinks and use social networks, data may be transferred to these third-party providers.
9. Free text fields contact / comment function
Personal data entered via forms on the website, e.g. for registrations for certain services, will be transmitted to ESMT Berlin. By using the comment function, the entries with the specified name are displayed on the website.
In order for you to receive our newsletter we require the data requested on the application, in particular your email address. When applying, you will receive a confirmation email from us. Your data is collected for the purpose of sending you the newsletter and documenting your authorization to send you the newsletter. You may revoke your consent for the storage and use of the data for the dispatch of the newsletter at any time. You may send your revocation by email to firstname.lastname@example.org or, if applicable, use the unsubscribe link in the newsletter.
Personal data provided to us by you will be transmitted to us via a secure connection in encrypted form. The security procedure used (SSL - Secure Sockets Layer) adheres to current technical standards. We use encryption with a 256-bit key. SSL encryption (recognizable by https:// in the address bar of the browser and by a lock symbol in the status bar at the bottom of the browser) is a protocol for encrypting data in the transmission from the web server to the browser. During transmission, the personal data between the user's computer and our SSL server is encrypted using the SSL protocol.
10. Automated decision-making / profiling
Automated decision-making / profiling does not take place.
11. Affected rights and the right of appeal to a supervisory authority
Each user has the right to receive free information about the data stored about them by ESMT Berlin. In addition, the user has the right to:
• Correction of incorrect data
• Restriction of processing
• Objection to the data processing
• Data portability
There is a right of appeal to the supervisory authority responsible for ESMT Berlin. The contact details are:
Berliner Beauftragte für Datenschutz und Informationsfreiheit
Tel.: +49 30 13889-0
Fax: +49 30 2155050