Transforming innovative ideas into strategic advantage
Innovation is not just a buzzword—it's a critical driver for sustaining a competitive advantage. Yet, managing innovation effectively requires more than just creativity; it involves aligning external and internal stakeholders, transforming ideas into customer-centric solutions, and harnessing emerging technologies.
At ESMT Berlin, we focus on turning innovative ideas into strategic business outcomes. Our innovation courses equip executives and leaders with the practical skills and frameworks needed to drive innovation, from planning to execution. By combining theory with hands-on application, we prepare participants to foster innovation within their organizations, turning creativity into a powerful asset.
Strategically positioning their solutions, winning over key internal stakeholders, and identifying the right channels and resources are crucial success factors for corporate innovators.
The highlight of the Design Thinking workshop for me was that it’s very hands-on. In just three days, you go through the entire design process yourself, which is very different from simply reading about it or understanding it on a theoretical level.