ESMT Berlin About Newsroom ESMT Knowledge Latest articles Latest articles ESMT Knowledge TopicAI and machine learningAnalytics and business intelligenceBanking and financeBusiness ethicsBusiness managementChange managementCompetitionConsumer goods and retailCorporate Responsibility and EthicsCorporate responsibility and sustainabilityCybersecurityDigital societyDiversity and inclusionEconomicsEducation and researchEntrepreneurship and innovationError and crisis managementEthicsForeign investmentHidden championsHR and labor managementInvestmentIT and telecommunicationsLeadership developmentMarketing and PRNegotiation and strategyOperations and supply chain managementOrganizational behaviorPricingResearch and development (R&D)Students and alumniTechnology managementEnergy industryPatents and intellectual propertySustainable development AuthorESMT Berlin Yalcin AkcayLola AttenbergerGeorg BeckerÖzlem Bedre-DefolieOliver BehrAlexandre BezzeraCB BhattacharyaAlexander Boether Edward W. BoonMatthew S. BothnerTamer BoyaciChristoph BurgerClaire CardyGianluca CarnabuciDmitry ChervyakovGeoff ChurchErnesto CiorraTammi L. ColesGiacomo CorneoPaola CriscuoloLinus DahlanderBaris EfeHilde D. EngelenAntony FroggatJeanne M. GaeblerGeorg GarlichsJoachim GassenSandro GayckenMartin GoossenGeorg von GraevenitzNora GrasselliThorsten GrohsjeanNan GuoHannes GurzkiBülent GögdünJohannes HabelJan U. HagenDietmar HarhoffKarin HoislMercedes HossHarald HungenbergMandy HübenerViktor JarotschkinRajshri JayaramanLars Bo JeppesenKatja KisselevaMalcolm D. KnightKonstantin KorotovAndreas KuhlmannMartin KuppThorsten LambertusZhike LeiChengwei LiuMalte LorenzCatherine MitchellUrsula MoffittDanni MohammedEric MorrowUrs MüllerMaximilian A. MüllerSiobhan O'MahonyPer OlssonOIivia de PaeztronShirish PanditFrancine Espinoza PetersenJan Pieter KrahnenHenning PiezunkaVlada PleshchevaOlaf PlötnerCarolin PuppelEric QuintaneJosefine RaaschJoanna RadekeJoanna RadekeAparajith RamanMyriam RapiorDebraj RayPhilipp RichardJörg K. RitterJörg RochollJulian RungeAmmon SalterHenry SauermannMichael SchaererMartin SchallbruchBianca SchmitzMartin SchweinsbergThomas SellhornESMT Video SeriesJeein ShinIsabel SkierkaAshok SomCatalina Stefanescu-CuntzePeng SunRoderick SwaabGrid ThomaMarcel ThumRoselva TunstallMartin UngerFrancis de VéricourtStefan WagnerMartin WallinShouqiang WangShing-Yi WangJens WeinmannBethan WilliamsJoachim Wuermeling Marketing and PR The vicious circle of customer loyalty By Johannes Habel March 2, 2015 Consumer goods and retail 7 ‘must do’s’ for successful luxury goods marketing By Francine Espinoza Petersen February 9, 2015 Error and crisis management Error management: Not just a wing and a prayer By Jan U. Hagen October 27, 2014 Negotiation and strategy When goods-based companies turn to consulting By Olaf Plötner October 11, 2014 Entrepreneurship and innovation Innovating towards your customers' future needs By Johannes Habel October 3, 2014 Entrepreneurship and innovation Companies failing to tap full potential of crowdsourcing By Linus Dahlander and Henning Piezunka October 1, 2014 Research and development (R&D) Have you placed your bets on the winners? By Johannes Habel September 27, 2014 Error and crisis management The limits of leading others By Jan U. Hagen September 15, 2014 Entrepreneurship and innovation Patent thickets and the commercialization of new technologies By Stefan Wagner, Dietmar Harhoff, and Georg von Graevenitz August 13, 2014 Corporate Responsibility and Ethics Vodafone in Egypt By Urs Müller and Shirish Pandit August 13, 2014 Entrepreneurship and innovation Developing hardware the software way By Linus Dahlander, Martin Kupp, and Eric Morrow August 11, 2014 Negotiation and strategy The battle for strategic advantage By Olaf Plötner May 27, 2014 Entrepreneurship and innovation The secret to successful open innovation initiatives By Linus Dahlander and Henning Piezunka March 28, 2014 Energy industry Bioenergy in China: Can China learn from Germany’s experience? By Christoph Burger and Jens Weinmann March 10, 2014 Energy industry Germany offers blueprint for energy use By Christoph Burger and Jens Weinmann February 12, 2014 First page Previous … 4 5 6 7 8 9 10 11 12 Next Last page
Consumer goods and retail 7 ‘must do’s’ for successful luxury goods marketing By Francine Espinoza Petersen February 9, 2015
Error and crisis management Error management: Not just a wing and a prayer By Jan U. Hagen October 27, 2014
Negotiation and strategy When goods-based companies turn to consulting By Olaf Plötner October 11, 2014
Entrepreneurship and innovation Innovating towards your customers' future needs By Johannes Habel October 3, 2014
Entrepreneurship and innovation Companies failing to tap full potential of crowdsourcing By Linus Dahlander and Henning Piezunka October 1, 2014
Research and development (R&D) Have you placed your bets on the winners? By Johannes Habel September 27, 2014
Entrepreneurship and innovation Patent thickets and the commercialization of new technologies By Stefan Wagner, Dietmar Harhoff, and Georg von Graevenitz August 13, 2014
Corporate Responsibility and Ethics Vodafone in Egypt By Urs Müller and Shirish Pandit August 13, 2014
Entrepreneurship and innovation Developing hardware the software way By Linus Dahlander, Martin Kupp, and Eric Morrow August 11, 2014
Entrepreneurship and innovation The secret to successful open innovation initiatives By Linus Dahlander and Henning Piezunka March 28, 2014
Energy industry Bioenergy in China: Can China learn from Germany’s experience? By Christoph Burger and Jens Weinmann March 10, 2014
Energy industry Germany offers blueprint for energy use By Christoph Burger and Jens Weinmann February 12, 2014