The Bringing Technology to Market Center focuses on the business challenges facing industrial companies in global markets and develops strategies that will help them gain a competitive advantage. It is a major industry platform where business expertise and field-based research connect to produce the results that shape B2B best-practice and create an enduring impact.
The BTM Center profits from an exclusive network of managerial and academic experts who regularly meet in a confidential environment to discuss the most pressing issues of industrial companies, evaluate trends and changes that may disrupt their businesses, and assess counteractions to either avoid or absorb potential losses.
In 2006, the ESMT campus was opened in the former state council building (Staatratsgebäude) of the German Democratic Republic. The building is located on Schlossplatz, directly opposite the Berlin City Palace and within walking distance of central city tourist sites.
At ESMT, we are committed to fostering a more inclusive, equitable and diverse educational environment by harnessing the collective efforts of our entire school community.
In their 60-year history, the National Aeronautics and Space Administration (NASA) had to go through several radical organizational changes. New research by ESMT Berlin and Warwick Business School shows what NASA’s history can teach organizations about strategic agility, and how organizations can adapt their business models effectively to cater to external challenges.
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