Academic articles
Practitioner articles
Working papers
Books
Book chapters
Case studies
Other publications
Subject(s)
Marketing
Keyword(s)
Luxury, advertising, branding, culture, storytelling, communication, marketing
Advertising is central to creating brand meaning by endowing brands with symbolic values and embedding them within their broader sociocultural context. This study analyzes how the symbolic meaning of luxury brands is constructed in print advertisements. In particular, the study shows how brand communications of luxury brands systematically differ from those of premium and mass-market brands. Through a comparative analysis of thematic and formal characteristics of 208 print advertising campaigns consisting of about 1,700 individual ads from the primary advertising campaigns of four luxury brands, four premium brands, and four mass-market brands, this study identifies three distinguishing factors of luxury brand communication: enrichment, distancing, and abstraction. First, luxury brand advertising enriches the communication content by using more complex campaign templates that make more frequent use of symbolism, rhetorical structures, and storytelling. Second, luxury brand advertising systematically uses distancing techniques, such as temporal, spatial, social, and hypothetical distancing. Third, luxury brand ads use higher-level discourses that allow for different interpretations of brand advertisements. Therefore, this study provides insights into the construction of brand identity in the luxury field, as well as the broader sociocultural construction of luxury and the evolution of its core symbolic constituencies.
Volume
48
Journal Pages
401–414
ISSN (Online)
1557-7805
ISSN (Print)
0091-3367
Subject(s)
Entrepreneurship; Finance, accounting and corporate governance; Human resources management/organizational behavior; Strategy and general management
Keyword(s)
Family business, rational choice, equity, need for control
Prior research has argued that family firms are reluctant to consider external equity as a source of financing because they fear a loss of control, which would limit their socioemotional wealth. However, prior empirical research has neglected potential contingencies that determine whether family firms’ need for control affects their equity financing decisions. The purpose of this paper is to provide first insight into this research void.
The paper builds on rational choice theory and a logit regression using secondary data.
The study shows that the effect of family firm owners’ need for control on their consideration of external equity depends on the extent to which owners expect investors to interfere with management and the extent to which decision making is affected by emotions. Hereby, the present study provides evidence that family firm owners’ decisions to use external equity are more complex than previously presumed.
This study has several limitations that provide fruitful avenues for further research. Overall, the authors list and detail seven different limitations in the paper, e.g. the narrow focus on equity financing, the use of a partial model, the fact that the authors did not conceptualize differences between different types of investors (such as high net worth individuals, private equity firms and venture capital firms) in the model and further more.
The study shows that investors need to understand the complex interplay among family firms’ need for control, expected investor interference and emotional decision making, to correctly assess their chances of success when approaching family firms for equity.
Prior empirical research has neglected potential contingencies that determine whether family firms’ need for control affects their equity financing decisions. The present paper provides first insight into this research void.
The paper builds on rational choice theory and a logit regression using secondary data.
The study shows that the effect of family firm owners’ need for control on their consideration of external equity depends on the extent to which owners expect investors to interfere with management and the extent to which decision making is affected by emotions. Hereby, the present study provides evidence that family firm owners’ decisions to use external equity are more complex than previously presumed.
This study has several limitations that provide fruitful avenues for further research. Overall, the authors list and detail seven different limitations in the paper, e.g. the narrow focus on equity financing, the use of a partial model, the fact that the authors did not conceptualize differences between different types of investors (such as high net worth individuals, private equity firms and venture capital firms) in the model and further more.
The study shows that investors need to understand the complex interplay among family firms’ need for control, expected investor interference and emotional decision making, to correctly assess their chances of success when approaching family firms for equity.
Prior empirical research has neglected potential contingencies that determine whether family firms’ need for control affects their equity financing decisions. The present paper provides first insight into this research void.
With permission of Emerald
Volume
9
Journal Pages
271–296
Subject(s)
Economics, politics and business environment; Finance, accounting and corporate governance
Keyword(s)
Debt capital structure, bond debt, unconventional monetary policy, CSPP, real effects
JEL Code(s)
G01, G21, G28
We study the transmission channels from central banks’ quantitative easing programs via the banking sector when central banks start purchasing corporate bonds. We find evidence consistent with a “capital structure channel” of monetary policy. The announcement of central bank purchases reduces the bond yields of firms whose bonds are eligible for central bank purchases. These firms substitute bank term loans with bond debt, thereby relaxing banks’ lending constraints: banks with low Tier-1 ratios and high non-performing loans increase lending to private (and profitable) firms, which experience a growth in capital expenditures and sales. The credit reallocation increases banks’ risk-taking in corporate credit.
With permission of Elsevier
Volume
133
Journal Pages
357–378
Subject(s)
Strategy and general management; Technology, R&D management
Keyword(s)
Co-development, R&D partnerships, cooperative R&D, joint R&D, technology alliances, joint innovation, co-innovation, relational quality, confidence in partners, trust and control
Volume
81
Journal Pages
24–50
Subject(s)
Product and operations management
Keyword(s)
Discrete choice, rational inattention, information acquisition, non-uniform information costs, market inference
JEL Code(s)
D40, D80
Consumers often do not have complete information about the choices they face and therefore have to spend time and effort in acquiring information. Since information acquisition is costly, consumers trade-off the value of better information against its cost, and make their final product choices based on imperfect information. We model this decision using the rational inattention approach and describe the rationally inattentive consumer’s choice behavior when she faces alternatives with different information costs. To this end, we introduce an information cost function that distinguishes between direct and implied information. We then analytically characterize the optimal choice probabilities. We find that non-uniform information costs can have a strong impact on product choice, which gets particularly conspicuous when the product alternatives are otherwise very similar. There are significant implications on how a seller should provide information about its products and how changes to the product set impacts consumer choice. For example, non-uniform information costs can lead to situations where it is disadvantageous for the seller to provide easier access to information for a particular product, and to situations where the addition of an inferior (never chosen) product increases the market share of another existing product (i.e., failure of regularity). We also provide an algorithm to compute the optimal choice probabilities and discuss how our framework can be empirically estimated from suitable choice data.
© 2019, INFORMS
Volume
67
Journal Pages
ii–iv, 599–904
Subject(s)
Product and operations management
Keyword(s)
Inventory management, price fluctuations, random selling price, doubly-stochastic Poisson process, modulated demand process
We study the optimal inventory policy of a firm selling an item whose price is affected by an exogenous stochastic price process which consequently affects customer arrivals. This case is typical for retailers that operate in different currencies, or trade products consisting of commodities or components whose prices are subject to market fluctuations. We assume that there is a stochastic input price process for the inventory item which determines purchase and selling prices according to a general selling price function. We also assume that unit demands arrive according to a doubly-stochastic Poisson process which is modulated by the stochastic input price process. We analyze optimal ordering decisions for both backorder and lost-sale cases. We show that under certain conditions a price-dependent base stock policy is optimal. The models are then extended to a price-modulated compound Poisson demand case. We present a numerical study on the sensitivity of the optimal profits to various parameters of the operational setting and stochastic price process such as price volatility, customer sensitivity to price changes etc. In another numerical setup, we compare the model with a corresponding discrete-time benchmark model that ignores within period price fluctuations and present the optimality gap when using the benchmark model as an approximation.
With permission of Elsevier
Volume
212
Journal Pages
139–152
Subject(s)
Economics, politics and business environment
Keyword(s)
School feeding, learning, midday meal, primary school education
JEL Code(s)
I21, I25, O12
Volume
139
Journal Pages
249–265
ISSN (Print)
0304-3878
Subject(s)
Information technology and systems
Keyword(s)
Hardware reverse engineering, hardware Trojans, hardware Trojan detection
Volume
16
Journal Pages
498–510
ISSN (Print)
1545-5971
Subject(s)
Human resources management/organizational behavior
Keyword(s)
Age, innovative behavior, inter-departmental collaboration, personnel outcomes
Although the topic of aging at work is receiving increasing research attention, it remains unclear if aging employees are less innovative at work and what consequences this relation entails. We integrate the literature on aging with research on innovation to gain a better understanding of whether—and if so, when—employees’ aging harms their professional outcomes via decreased innovative behavior. Multi-source, time-lag data on 305 project managers provides support for the idea that age does not always go hand in hand with low innovative behavior and, subsequently, low professional outcomes. Rather, inter-departmental collaboration works as a social buffer for these negative effects. Specifically, aging employees with low inter-departmental collaboration are less innovative and subsequently less successful. In contrast, the “age handicap” vanishes when aging employees collaborate with other members in their organizations. Our results highlight the importance for organizations to foster collaboration among their members, either formally or informally.
© 2019 Wiley Periodicals, Inc.
Volume
58
Journal Pages
301–316
Subject(s)
Strategy and general management; Technology, R&D management
Keyword(s)
Crowdsourcing, innovation, tie formation, networks, rejection
When organizations crowdsource ideas, they ultimately select only a small share of the submitted ideas for implementation. Organizations generally provide no feedback on ideas they do not select. Contributors whose ideas are not selected for implementation tend to forego submitting ideas in the future. We suggest that organizations can increase contributors’ willingness to submit ideas in the future by giving a thus far understudied form of feedback: rejections. Drawing on social network theory, we develop the overarching argument that rejections lead contributors to bond with the organization, increasing their willingness to continue to interact with the organization. While it may be counterintuitive to associate rejections with bonding, we hypothesize that rejections indicate to contributors that the organization is interested both in receiving their ideas and in developing a relationship with them. This effect, we argue, is particularly pronounced when rejections provide newcomers with explanations that suggest to them that they and the organization are a good match. To test our theory, we examine the crowdsourcing efforts of 70, 159 organizations that receive ideas from 1,336,154 contributors. Using large-scale content analysis, we examine differences in how rejections are written in order to disentangle the mechanisms through which rejections affect contributors’ willingness to continue to interact with an organization. We find that getting a rejection has a positive effect on a newcomer’s willingness to submit idea in the future. The effect is stronger if the rejection includes an explanation, and is particularly pronounced if the explanation accompanying the rejection matches the original idea in terms of linguistic style.
With permission of the Academy of Management
Volume
62
Journal Pages
503-530