Downloads Download ⇓ Book chapter The essence of business strategy Download ⇓ Download ⇓ Book chapter Advanced premium products Download ⇓ Download ⇓ Book chapter No-frills products Download ⇓ Download ⇓ Book chapter Complex service solutions Download ⇓ Download ⇓ Book chapter The bigger picture Download ⇓ Download ⇓ Teaching material The essence of strategy Download ⇓ Download ⇓ Study Cost traps in business models 4.0 Download ⇓ Download ⇓ Brochure BTM research center Download ⇓
