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Subject(s)
Strategy and general management
Keyword(s)
Accounting, finance, capital budgeting, M&A, value based management, controlling
JEL Code(s)
M10
沃尔特·布斯·冯库伯、阿道夫·g.柯能贝格、 彼得·卡宇特、乌里奇·林豪夫、本哈德·裴仁斯等 、王煦逸所*的《管理学概论--非管理类知识背景高 级经理通用》一书,**部分介绍了企业管理的理念 ,基于这些理念,企业能够在市场竞争中立足,这里 涉及企业环境分析和由此得出的企业战略、客户导向 以及资方导向。面对急剧变化的市场环境,企业必须 做出反应,对企业的结构和流程做出有针对性的调整 。第二部分将介绍有关的措施:法律形式的选择、公 司治理、组织构架等。*后,本书论及财务方面的论 题:成本管理、投资核算、兼并重组管理、财务管理 、价值导向效益分析以及财务报告(第三和第四部分 )?br/> 本书按照模块化组织:每章都是一个独立的单元 ,可以在不涉及其他章节的情况下独立阅读。同时, 各模块之间又存在有机的联系。每章所附的习题帮助 读者加深对于各专题的理解?br/> 本书的目标读者是中国非管理类知识背景的企业 经理,他们希望通过自学、emba项目的学习或者专项 培训研读管理核心思想、方法和工具等。此外,本书 也有助于有多年管理经验的专家*新管理知识。通过 本书,读者可以得到有关企业管理方面系统的经验导 向概观。本书基于西欧企业管理的基本理念,并通过 德国的案例进行通俗易懂的阐述?br/>
Volume
1st ed.,
Pages
436
ISBN
978-7-5642-2406-6
Subject(s)
Information technology and systems; Technology, R&D management
Keyword(s)
Strategic perspective, strategy implications, strategic management, strategy, innovation, IS/IT systems
A comprehensively updated revision of a book regarded by many as one the leading and authoritative titles for practitioners, academics and students in the domain of information systems and technology (IS/IT) strategy. Presents a structured framework with tools, techniques and ways of thinking which provide a practical approach to building a digital strategy, expressed primarily in the language of business and management. Brings together the implications of the significant advances in IT and the most useful current thinking, research, and experiences concerning the business impact and strategic opportunities created by IS/IT. Peppard and Ward discuss the key questions that managers have to grapple with of where, when and how to invest in IS/IT, which is why a IS/IT (or digital) strategy is required.
Volume
4th ed.,
Pages
504
ISBN
978-0-470-03467-5
Subject(s)
Strategy and general management
Keyword(s)
Business planning, venture creation, entrepreneurship, start-ups
Zum Werk Businessplanung ist ein essentieller Bestandteil vor, bei und nach der Gründung eines Unternehmens. Selbst nach Etablierung eines Unternehmens sollte ein kontinuierlicher Planungsprozess und damit die Konkretisierung und Quantifizierung von Unternehmenszielen beibehalten werden. Im Mittelpunkt steht die Businessplanung von jungen Unternehmen. Hier ist der Planungsbedarf am größten aber auch zugleich am schwierigsten zu gestalten. Um eine solide Informationsgrundlage für (potenzielle und tatsächliche) Gründer und Jungunternehmer zu haben, werden im vorliegenden Buch die relevanten Bereiche einer adäquaten Geschäftsplanung dargestellt und erläutert. Vorteile auf einen Blick - Schritt für Schritt zum perfekten Businessplan - praxisorientiert und sofort umsetzbar - Tipps für die überzeugende Präsentation vor Investoren und Bankern Zielgruppe Für Existenzgründer und Unternehmer
Volume
3rd ed.,
Pages
180
ISBN
978-3406681080
Subject(s)
Marketing
Keyword(s)
Marketing, project management, business
Volume
1st ed.,
Pages
399
ISBN
978-3-662-48506-4
ISBN (Online)
978-3-662-48507-1
Subject(s)
Marketing
Keyword(s)
B2B, business-to-business marketing, customer value. organizational buying behavior, services marketing, solution selling
ISBN
978-3-319-12462-9
ISBN (Online)
978-3-319-12463-6
Subject(s)
Human resources management/organizational behavior
Keyword(s)
Executive coaching, leadership development, executive education, psychology of leadership, clinical paradigm, talent management, HR management, executive coaching
Professor Manfred Kets de Vries and his colleagues have helped thousands of executives to increase their effectiveness in dealing with colleagues and clients, and to refocus their own professional and personal aspirations.
This book is a volume of essays on leadership development topics written by academics, coaches, and change consultants.
It explores how extraordinary leaders and thriving organizations are created by sharing research methodologies and insights, and by describing intervention and change techniques. Drawing upon substantial research, this book presents the essential leadership models and equips practitioners with tools for developing executive coaches and working with business leaders. This second edition includes new chapters on executive stress and coaching across the gender divide.
Volume
2nd ed.,
Pages
302
ISBN
978-1137561596
Subject(s)
Marketing
Keyword(s)
Banking, finance, customer service, client centricity, private wealth management, investment banking, customer satisfaction
The financial market crisis has brought the very business models of many banks into question. What lessons should banks take from these events? What consequences will the industry have to face when dealing with clients? These questions are at the center of this book, with contributions from renowned experts and examples from theory and practice. Client commitment – the pursuit of pure customer focus – has become a success factor in many areas of the banking industry. This book sheds light on the theoretical aspects of client commitment and shows how its various facets are being put into practice.
Pages
264
ISBN
978-3-86774-453-9
Subject(s)
Human resources management/organizational behavior
Keyword(s)
Persuading, asserting, bargaining, bonding, envisioning, empowering, disengaging
Are you familiar with one of the following situations?
You have developed this great strategy for your company, your product, or your department but for some reason, it does not get heard.
You have a good team, but there are some who just do not seem to join forces and leave you out in the rain when the situation calls for action.
There is your boss, a nice guy, but somehow he seems immune to all your efforts of convincing him of this new idea that you want to implement.
Situations like this are common for managers on all levels. They make us feel powerless. They make us feel struck in the inertia of our organizations. They might make us see ourselves as victims of the circumstances we are operating in. When trapped in situations like this, we start blaming others for their incompetence or our company for its laziness or complacency.
Situations like this tell us about the influence that we have on others and their influence on us: This is what this book is all about.
Pages
86
ISBN
978-3-86573-759-5
Subject(s)
Human resources management/organizational behavior
Keyword(s)
Leadership, competencies, diagnostic, leadership style, young leaders, new role as leader, team leader, development, career
Insbesondere Sozialkompetenz und personale Kompetenz zeichnen erfolgreiche Führungspersönlichkeiten aus. Dieses Buch unterstützt sowohl junge als auch erfahrene Führungskräfte in der Analyse ihrer eigenen Motive, Werte, Emotionen und Persönlichkeitseigenschaften sowie deren Wirkung auf den Führungserfolg. Zielsetzung ist es, einen authentischen Führungsstil zu entwickeln und eigene Stärken zu erkennen und auszubauen. Best-Practice Beispiele und Fragen zur Selbstreflexion unterstützen den Transfer der Inhalte in den Unternehmensalltag.
Pages
410
ISBN
978-3-7910-3288-7
Subject(s)
Human resources management/organizational behavior
Keyword(s)
Error management, communication, leadership, teams, organizational behavior
Mistakes are unavoidable. Yet in most organizations, they are rarely thoroughly examined. An exception is the high-risk aviation industry, where experts have established an open and democratic culture for dealing with error. Confronting Mistakes draws on this expertise to initiate a new framework for active error management relevant to wider industry. By analyzing dramatic aviation accidents, Jan Hagen presents a new approach to error management in business to reveal how diagnostic, error-permissive behaviour is the first step towards turning mistakes into learning opportunities.
Pages
200
ISBN
9781137276179