Academic articles
Practitioner articles
Working papers
Books
Book chapters
Case studies
Other publications
Subject(s)
Economics, politics and business environment
Secondary Title
Modelling European mergers: Theory, competition and case studies
Pages
13–26
ISBN
978–1845423186
Subject(s)
Marketing
Keyword(s)
Bedeutung des Service-Geschäfts auf B2B-Märkten, Kundenintegration bei der Leistungserstellung, competence commercialization
Secondary Title
Handbuch Industriegütermarketing
Pages
625–648
ISBN
3–409–12501–9
Subject(s)
Ethics and social responsibility
Keyword(s)
responsible leadership
Secondary Title
Organization 21C: Someday all organizations will lead this way
Pages
135–154
ISBN
130603147
Subject(s)
Strategy and general management
Keyword(s)
corporate strategy
Secondary Title
Strategisches Business-to-Business Marketing
Pages
1–56
ISBN
978–3540440901