Chengwei Liu reveals the business side of luck
Chengwei Liu joined ESMT Berlin as an associate professor of strategy and behavioral science in the summer of 2019, coming from Warwick Business School. He has also taught at Cambridge, Oxford, and MIT, among others. He speaks with Campus 10178 about his latest book, “Luck: A Key Idea for Business and Society,” and how, somewhat counterintuitively, luck can be studied and managed to win business success.