0 Filter 🎚︎ Filter By AuthorAndreas BernhardtAngeliki PapachroniBianca SchmitzBülent GögdünCatalina Stefanescu-CuntzeChristoph BurgerDavid RonayneDerek F. AbellEric QuintaneFrancis BidaultFrancis de VéricourtGianluca CarnabuciGuillermo BaqueroHans W. FriederiszickHenry SauermannHuseyin GurkanJamie SongJan Sebastian NimczikJan U. HagenJens WeinmannJoachim GassenJoanna RadekeJörg RochollJulia LangdonKonstantin KorotovLars-Hendrik RöllerLinus DahlanderMartin SchweinsbergMatthew S. BothnerMerih SevilirMichael WeberMichał GrajekNazlı SönmezNora GrasselliOlaf PlötnerOliver BinzÖzlem Bedre-DefoliePaul HeidhuesPer OlssonRajshri JayaramanRebecca SchaumbergStanley BaimanStefan WagnerTamer BoyaciUlf SchaeferViktor JarotschkinVlada PleshchevaWulff PlinkeZoltán Antal-Mokos Subject AreaEconomics, politics and business environmentEntrepreneurshipEthics and social responsibilityFinance, accounting and corporate governanceHealth and environmentHuman resources management/organizational behaviorKnowledge, information and comms system managementManagement sciences, decision sciences and quantitative methodsMarketingProduct and operations managementStrategy and general managementTechnology, R&D management Year from202620252024202320222021202020192018201720162015201420132012201120102009200820072006200520042003200220012000199919981997199619951994199319921991199019891988198719861985198419831982198119801979197819771976197519741973197219711970 Year to202620252024202320222021202020192018201720162015201420132012201120102009200820072006200520042003200220012000199919981997199619951994199319921991199019891988198719861985198419831982198119801979197819771976197519741973197219711970 Academic articles Practitioner articles Working papers Books Book chapters Case studies Other publications Academic articles Practitioner articles Working papers Books Book chapters Case studies Other publications Book Chapter Unternehmensstrategie In Strategisches Business-to-Business Marketing, edited by Michael Kleinaltenkamp, Wulff Plinke, 1–56. Berlin: Springer. Wulff Plinke (2002) Subject(s) Strategy and general management Keyword(s) corporate strategy Secondary Title Strategisches Business-to-Business Marketing Pages 1–56 ISBN 978–3540440901 Pagination Previous page … Page 141 Page 142 Page 143 Page 144 Page 145 Page 146 Page 147 Page 148 Current page 149 The selected content is only available in German. Would you like to continue? Yes No Save selection.
