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July 17, 2024

Why Gen Z news avoidance is a myth | Johanna Rüdiger | TEDxESMTBerlin

Gen Z news avoidance is a myth—journalists simply need to get better at telling the news.
| July 17, 2024

In this talk, Johanna Rüdiger explains why this matters: If journalism doesn't evolve, democracy—and with it, our way of life—could be at risk.

Johanna Rüdiger is head of social media strategy, culture, and documentaries at Deutsche Welle.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at ted.com/tedx.

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